Homeward Keeps Making History

As an OC brand – as an idea and an ideal – Homeward has blossomed into a cultural phenomenon that has other schools drooling.

According to the Council for Aid to Education, college alumni participation rates have seen more than two decades of straight decline, and continued to drop this year. Only 8.3 percent of graduates nationwide gave back to their alma maters in 2014.

But through the Homeward campaign, 2,040 graduates gave back to Oklahoma Christian this academic year, giving the university a 17.4 percent participation rate. That’s more than double the national average for the second straight year.

A major driver of this success was OC’s second-annual Homeward Pride club competition. Current OC students helped bring in 807 new grad givers for Homeward and raised $33,908 for scholarship funds, mission trip efforts, clean water initiatives, and more.

Psi Epsilon took the Homeward Pride trophy this year with a record 57.6 percent participation from its alumni.

Even with so much success, this year marked the first time in Homeward history that OC’s alumni fell short of a new record. The university targeted an unprecedented 2,300 grad givers in 2014-15 – a target we missed by 260. But OC’s advancement staff doesn’t see this as failure.

“Homeward and Homeward Pride have surpassed everything we’d hoped for,” Director of Advancement Operations Will Blanchard (07) said. “Our grads have inspired us to aim incredibly high. And judging by our second straight year of doubling the national average, that’s paying off. I’m far from disappointed. I’m beyond proud of our alumni.”

Summer 2015

View more stories from the Summer 2015 issue of Vision magazine.