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Jour­nal­ism & Pub­lic Rela­tions-Social Media

Two industries, one objective and the other subjective, that work hand-in-hand but play distinctly different roles. Both take on the responsibility to inform the public while the journalist reports unbiased information as it happens. The Public Relations-Social Media pro persuades as an advocate for an organization's best interest.

Journalism PR
  • 25 Top 25 student PR firm in national Bateman Competition
  • 10 Top 10 PR campaign in national competition
  • 1 Professor who is a best selling author
  • 343 Stories written for the Talon 2019-20

The World Awaits Your STORY

You are meant to succeed. And we're here to assist you on your way! Get hands-on experience running social media, writing news on a deadline and speaking in front of a crowd. You'll be prepared when you step into your career.

Jour­nal­ism at OC

Learn from a professor who literally wrote the book on Media Ethics (and several others), and put your skills to practice in the Steitsinger Journalism Lab as a reporter, editor, designer and/or photographer for The Talon. Students produced 343 stories over the 2019-20 school year for the daily online news publication, covering everything from campus to world news.

Journalist taking notes

Be a PR Professional

Engage with events and issues in our Social Media Command Center where students track, interpret and plan content. And, join Eagle PR, our award winning student public relations firm that serves clients on campus and in Oklahoma City. Eagle PR is recognized as a top ten student PR firm in the nation.

Student at PR booth

Social Media

Students pursuing a degree in Public Relations and Social Media take dynamic classes like Social Media Analytics, Principles of Marketing, Media Branding, Photography, Social Media Influencers and Branding. The state-of-the-art Social Media Command Center features cutting edge technology and industry standard software to prepare you for a successful career in social media.

Social Media Lab 6

Indus­try expe­ri­ence + schol­ar­ships = The Talon|Eagle Angle|Eagle PR — Sec­ond year stu­dents and beyond apply for lead­er­ship posi­tions and scholarships.

inquire about Scholarships

Career Paths

A future in Journalism and Public Relations|Social Media

Reporter & Correspondent

Median salary $46,550 newspaper
Median salary $64,820 broadcasting

Editor: many work remote

Median salary $59,480

Social Media Marketing Manager: 10% job growth

Median salary $49,000

PR & Fundraising Manager: 10% job growth

Median salary $114,800

Advertising Sales

Median salary $51,740

Competitions & Internships

Get out there! You will have lots of opportunities to pave the way for your career by meeting professionals in your field as a student.

You will have the opportunity to expand your skills and gain real-world knowledge though numerous experiences beyond the classroom.

2018-19 Public Relations Awards

Top 25 - Public Relations Student Society of America Bateman Competition

1 of 7 chapters of the Public Relations Student Society of America recognized for a social media campaign

Top 10 among 125 colleges for Up to Us campaign

Faculty Feature

Dr. Philip Patterson co-authored the national best-selling textbook Media Ethics: Issues and Cases that gets 4.2 stars on Amazon with comments like good read, effective, exactly what I needed, interesting, learned a lot and read it.

Dr. Philip Patterson / Distinguished Professor of Mass Communication
Phillip Patterson