Communication Design Degree Plan

• Fundamentals of Drawing
• Figure Drawing
• Elements of Visual Thinking
• Printmaking: Intaglio and Relief
• Printmaking: Serigraphy
• Ancient to Modern Art History
• Contemporary Art
• History of Design
• Technology for Graphics
• Introduction to Communication Design
• Type as Visual Language
• Interactive Media Design I
• Digital Design for Print
• Digital Photography
• Graphic Design
• Print and Social Media Design
• Advanced Graphic Design
• Interactive Media Design II
• Graphic Arts Production
• Illustration I
• The Business of Branding Yourself
• Integrated Marketing Design
• Painting I
• Painting II
• Painting III
• Illustration II
• Principles of Managment
• Entrepreneurship and Small Bus. Mgmt.
• Principles of Marketing
• Consumer Behavior
• E-Commerce and Online Marketing
• Promotional Strategies
• Marketing Management
• 3D Modeling and Animation I
• Animation Principles and Practices
• 3D Modeling and Animation II
• Gaming and Animation Studio
• Photography I
• Photography II
• Motion Imagery
• Commercial Studio Photography
• Media Production

Consumer Behavior

MKTG-3413: The study of consumer motivations and values in the light of social and psychological theory. This background provides standards of the social and human evaluation of marketing activities, with emphasis on consumer motivation and consumer psychological makeup. The course develops the relationship between social and psychological factors in marketing activities. This course is normally offered in the spring semester.